d:u26
Europe’s largest festival for Data & AI!
March 26–27 2026,
MCC Halle Münsterland
BUY TICKET10.000+
Al Enthusiasts
200+
Speakers
150+
Exhibitors & Sponsors
5
Stages
40+
Masterclasses
Shaping AI? d:u26 is the place.
data:unplugged 2026 is more than Europe’s biggest festival for Data & AI.
It’s the stage for everyone shaping the future.
For those taking responsibility — in business and in society.
For those who know: the future is created where people with attitude, knowledge, and courage come together.
It’s the stage for everyone shaping the future.
For those taking responsibility — in business and in society.
For those who know: the future is created where people with attitude, knowledge, and courage come together.
On March 26 & 27, 2026, we’ll bring together over 10,000 people for the fifth time — AI experts, decision-makers, thought leaders, and doers.
We create space for honest exchange, real practice, and the courage not just to understand what’s new — but to actively shape it.
You don’t want to watch.
You want to shape.
Then you belong with us.
We create space for honest exchange, real practice, and the courage not just to understand what’s new — but to actively shape it.
You don’t want to watch.
You want to shape.
Then you belong with us.
What to expect: Relevance. Substance. Momentum.
200+ Speakers
sharing what truly matters — insights from business, practice, and research.
40+ Masterclasses
where questions turn into answers and ideas into strategies — with real use cases that show how AI makes an impact.
150+ Exhibitors
showing how AI technologies create value — in SMEs, corporations, and startups alike.
5 stages. 2 days. 1 goal:
Clarity. Orientation. Progress.
And most importantly: people you’d never all meet in one place anywhere else.
And most importantly: people you’d never all meet in one place anywhere else.
Networking that connects
Whether at 50+ side events, networking areas, on the expo floor, over lunch, or at the afterparty — every encounter is a chance to make meaningful connections.
This is where ideas are exchanged, partnerships are formed, and projects are born.
This is where ideas are exchanged, partnerships are formed, and projects are born.
Why you should come
Because AI is not only a technical question — it’s a strategic one.
Because we need to bridge the gap between expertise and leadership.
Because we need a platform that connects perspectives — not divides them.
data:unplugged is that platform:
Open. Honest. Approachable.
With attitude and real substance.
Because we need to bridge the gap between expertise and leadership.
Because we need a platform that connects perspectives — not divides them.
data:unplugged is that platform:
Open. Honest. Approachable.
With attitude and real substance.
AI starts with you. And it starts here.
Do you take responsibility — for decisions, people, or change?
Do you develop, analyze, or train?
Do you want to shape the future — not wait for others to do it?
Then we’ll see you in Münster, March 26 & 27, 2026.
Do you develop, analyze, or train?
Do you want to shape the future — not wait for others to do it?
Then we’ll see you in Münster, March 26 & 27, 2026.
Voices of d:u
Elisabeth L’Orange
„Münster ist on Fire. data:unplugged liefert ab. Ich bin so überrascht wie unfassbar groß diese Konferenz ist.”
Dr. Herbert Diess
„Eine der besten Meetingpoints zum Thema Digitalisierung/KI in Deutschland, vielleicht europaweit.”
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Fränzi Kühne
„d:u ist einfach mega”
Steven Gätjen
„data:unplugged ist für mich ein großartiges Festival, vor allen Dingen in Zeiten, in denen wir immer mehr darüber lernen müssten und sollten und erfahren tun.”
Prof. Dr. Björn Ommer
„Ich würd‘ nächstes Jahr weiteren Wissenschaftlern unbedingt einen Besuch auf der data:unplugged empfehlen.”
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Laura Lewandowski
„Genau das, was wir in Deutschland brauchen.”
Sascha Lobo
„data:unplugged bedeutet für mich, dass ich nach Münster komme und in die Gesichter der jenigen Leute schaue, die die KI-Transformation mit ihren Köpfen und mit ihren Händen in Deutschland vorantreiben.”
Lisa Reimann
Field Marketing Manager Germany Snowflake Computing GmbH
„data:unplugged war für Snowflake eine hervorragende Gelegenheit, sich mit führenden Köpfen der Daten-Community zu vernetzen und den Dialog über die Zukunft datengetriebener Innovationen aktiv mitzugestalten. In unserer eigens gestalteten Snowflake World und gemeinsam mit unseren Partnern haben wir eindrucksvoll demonstriert, welches Potenzial entsteht, wenn Daten, KI und visionäre Köpfe zusammenfinden. Für mich ist Data:unplugged der Inbegriff von Innovation, Zusammenarbeit und gelebter Community.”
Christian Mertens
Senior Vice President Data & AI adesso SE
„Die Data:unplugged vereint exzellente fachliche Tiefe mit Festival-Atmosphäre: fundiertes Data & AI-Wissen trifft auf Musik, Party und eine Stimmung, die inspiriert und verbindet. Must Go für alle Data Nerds und Heads!”
Jens Grabow
Senior Partner Development Manager Microsoft Deutschland GmbH
„data:unplugged ist für mich DAS Pflicht-Festival, weil es die Data-&-AI-Community nicht nur vernetzt, sondern inspiriert. Hier treffen Vordenker:innen, Praktiker:innen und Visionär:innen auf einen einzigartig fokussierten Ansatz, der Data & AI vom Buzzword zur echten Wertschöpfung macht – praxisnah, hands-on und mit einer Atmosphäre, die Zusammenarbeit auf ein neues Level hebt.“
Fränzi Kühne
Digitalchefin der Edding AG
Philipp 'Pip' Klöckner
Tech Analyst | Investor & Advisor
Dr. Herbert Diess
Aufsichtsratsvorsitzender Infineon Technologies AG | ehem. Vorstandsvorsitzender Volkswagen AG
Prof. Dr. Björn Ommer
Weltweit führender KI-Wissenschaftler | Erfinder Stable Diffusion
Steven Gätjen
TV-Moderator | Reporter | Schauspieler
David Coulthard
13-facher Formel-1-Grand Prix-Sieger
Sascha Lobo
Spiegel-Kolumnist, Digital-Experte, Bestseller-Autor, Podcast-Host
Lara Sophie Bothur
Corporate Influencerin bei Deloitte, eine der erfolgreichsten Stimmen auf LinkedIn
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Every year, the most innovative people and companies in the digital scene meet at d:u — from global players like Google, BASF & Co., to e-commerce leaders, digital startups, and Germany’s strongest mid-sized businesses.
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Special Act of #du25 – Jan Delay!
Our program is more than a conference — it’s a shared experience.Knowledge sticks when it’s linked to positive emotions.
That’s why we combine learning, networking, and entertainment.
After a day full of new perspectives, exciting insights, and inspiring encounters, our special act Jan Delay will bring unforgettable energy to the stage.
When inspiration meets emotion, it sparks lasting change.
That’s why data:unplugged is a must-have for teams who want to grow and shape the new together — whether in Marketing, Finance, Sales, IT, or Legal.
Every successful transformation begins with a shared understanding, a clear vision, and the right momentum.
Teams that learn, experience, and get inspired together create impact far beyond the event itself.
That’s why we combine learning, networking, and entertainment.
After a day full of new perspectives, exciting insights, and inspiring encounters, our special act Jan Delay will bring unforgettable energy to the stage.
When inspiration meets emotion, it sparks lasting change.
That’s why data:unplugged is a must-have for teams who want to grow and shape the new together — whether in Marketing, Finance, Sales, IT, or Legal.
Every successful transformation begins with a shared understanding, a clear vision, and the right momentum.
Teams that learn, experience, and get inspired together create impact far beyond the event itself.
Whether you’re a deep-tech enthusiast, decision-maker, or creative thinker — Artificial Intelligence affects everyone.AI fundamentally changes how we work, live, do business, and think.
It optimizes processes, automates workflows, personalizes customer experiences, and enables new business models.
The technology drives efficiency, transforms professions, and challenges existing structures — but it also brings new questions and responsibilities.Those who truly want to understand, apply, and leverage AI profitably need practical insights, fresh inspiration, and the right exchange.
It optimizes processes, automates workflows, personalizes customer experiences, and enables new business models.
The technology drives efficiency, transforms professions, and challenges existing structures — but it also brings new questions and responsibilities.Those who truly want to understand, apply, and leverage AI profitably need practical insights, fresh inspiration, and the right exchange.
We can’t wait to see you and your team!
March 26–27, 2026
MCC Halle Münsterland
MCC Halle Münsterland
data:unplugged 2026
save the date – unser Ticketshop für die d:u26 öffnet am 08. Oktober 2026. Ab dann kannst du dir dein Ticket für zwei unvergessliche Tage sichern! 💜💚